• An Economic Engine for Virginia

    • We Employ Over 4,000 Virginians.
    • We Pay Over $450MM in State Taxes.
    • We Give Nearly $20MM to Charity.
    • WE MAKE A DIFFERENCE!
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  • The Pepsi Richmond team

    raises money in October for Breast Cancer Awareness month.  Jimmy Ellington and his team have raised nearly $50,000 for the cause over the last several years.

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  • Recycle and Win

    An incentive based recycling program supported by Coca-Cola Consolidated, was very successful in Roanoke.

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  • Delegates Rush, Yost and Head

    tour the CCBC plant in Roanoke and learn about the challenges and opportunities in the beverage industry.

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WE DO NOT SUPPORT FORCED DEPOSIT TAXES OR “BOTTLE BILLS”

Virginia does not force her citizens to pay refundable deposits on beverage containers and should continue to resist the idea. (more…)

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WE ARE LEADERS IN IMPLEMENTING CLEAN ENVIRONMENT INITIATIVES

Members of the VBA have a longstanding commitment to a cleaner environment. (more…)

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WE SUPPORT THE DILLON RULE

 
 
 
Virginia’s business community, including the beverage industry, is strongly opposed to the introduction of the Initiative and Referendum process in Virginia (more…)

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WE FULLY SUPPORT HEALTHY SCHOOLS AND CUTTING CALORIES

VBA has endorsed the National School Beverage Guidelines. These guidelines were developed by the beverage industry (more…)

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WE DO NOT SUPPORT INITIATIVE & REFERENDUM FOR POLICY-MAKING

Virginia’s business community, including the beverage industry, is strongly opposed to the introduction of the Initiative and (more…)

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